10 Ways To Gain An Avalanche Of Sales
1. Utilize holidays to increase your visitors or sales. You could give away free electronic greeting cards, hold discounts, send customers holiday cards, etc.
2. Become well known by speaking or chatting at seminars. The seminars could be held offline, in a chat room, by telephone or via e-mail.
3. Start a free e-book club on your web site. People could sign up to receive a free e-book from you each month. Just include your product ad in the e-books.
4. Give away your products or expertise to internet business newbies. Just ask them in return to place your link on their web site.
5. Trigger your visitors to buy your products by using colors. You should totally relax and think about which colors would compel prospects to order.
6. Let your past offline customers know about your web site. When they visit and sign up to your e-zine it will remind them to shop at your online store.
7. Create a long term relationship with your entire customer base. You can stay in touch with them through an e-zine, with greeting cards, etc.
8. Repeat the 3 most powerful or appealing benefits throughout your ad copy. Repetition can brand your product's benefits quicker in your prospects mind.
9. Give your new customers surprise free gifts. This will increase their loyalty and give you more word of mouth advertising.
10. Make your long ad copy interesting enough so people click through to the next web page. If it's not, they won't take the time to click and read more.
20 Possible Reasons Why Your Business Is Failing
1. You don't offer free original content.
2. You don't use a signature file on your e-mails.
3. You don't offer free software.
4. You don't have your own domain name.
5. You don't offer a free contest or sweepstakes.
6. You don't test and improve your ad copy.
7. You don't offer a free web site directory.
8. You don't give people any urgency to buy now.
9. You don't offer a free e-zine.
10. You don't attract the target audience that would buy your product or service.
11. You don't offer a free community.
12 You don't let people read your ad before they get your freebie.
13. You don't offer a free affiliate program.
14. You don't make your web site look professional.
15. You don't offer a free online service.
16. You don't give people as many ordering options as possible.
17. You don't offer free current information.
18. You don't let people know anything about your business.
19. You don't offer free samples of your product or service.
20. You don't make people feel safe and secure when they order.
10 Lightening Fast Ways To Escalate Your Sales
1. Sell an inexpensive product to sell an expensive product. If people like your inexpensive product, they'll be persuaded to buy your expensive one.
2. Allow your visitors to decided how much they want to pay for your product. I only recommend it for products that don't sell or ones that hardly sell.
3. Create an extra revenue stream with your web site's articles or content. Publish the first paragraph of each article and charge people to read the rest.
4. E-mail targeted e-zines and ask them to do a joint venture with you. Ask them to run your ad and in exchange they get a percentage of the profits.
5. Find a tiny niche for your new free e-zine. There are thousands of free e-zines; your e-zine needs to be extra specialized to attract new subscribers.
6. Test your ads by using auto responders. You can have people e-mail your auto responders to get more information and you just check your traffic reports.
7. Create credibility and trust with your visitors by telling them something they already know. They'll know for sure you're not lying to them.
8. Make residual income from your customers by selling back end products. If you don't have any, you could sign up to related affiliate programs.
9. Use a redirect page to boost your sales. People think the long affiliate URL's look unprofessional in e-mail so you could redirect them to a web link.
10. Create an extra income from your web site by charging for consulting. The consulting should be related to your web site's theme.
10 Psychological Desires To Insert Into Your Ad
1. Most people like surprises because it's a change of pace from their routine. Tell your prospects that they'll get a surprise free bonus for ordering.
2. Most people want life to be easier. Give your prospects easy ordering instructions, easy product instructions, etc.
3. Most people want to feel secure and safe. Tell your prospects that you have secure ordering and a privacy policy.
4. Most people want to receive compliments for their achievements. Give your prospects plenty of compliments for them considering your product.
5. Most people are curious about things that could affect their current lifestyle. You could use words like "Secret" or "Confidential" in your ad.
6. Most people want to invest in their future. Tell your prospects to "invest in your product" instead of "buy our product".
7. Most people want the latest and newest things in life. Use words and phrases in your ad copy like "New", "Just Released", etc.
8. Most people want to solve their problems. Tell your prospects what problems they have and how your product can solve them.
9. Most people want to make the people around them happy. Tell your prospects how happy their friends or family will be if they buy your product.
10. Most people want to get over obstacles so they can achieve their goals. Tell your prospects which goals they'll achieve by ordering your product.
10 Persuasive Triggers To Plug Into Your Ad
1. Most people want to win over others. Tell your prospects how their family or friends will admire them if they buy your product.
2. Most people want to associate with others that have the same interests. Give your prospects a free membership in a private chat room just for them.
3. Most people want a clean environment. Tell your prospects that you'll donate a percentage of your profits to help clean the environment.
4. Most people want to eat good food. Give your customers free coupons to a nice restaurant when they purchase your product.
5. Most people need or want new information to absorb. Give your customers a free e-book or tip sheet when they purchase your product.
6. Most people want to avoid or end pain. Tell your prospects how much pain and problems they will avoid or end if they buy your product.
7. Most people want to gain pleasure. Tell your prospects how much pleasure or the benefits they will gain, if they purchase your product.
8. Most people don't want to miss out on a major opportunity that they could regret in the future. Tell your prospects you'll be raising the price shortly.
9. Most people want to have good health and live longer. Give your prospects free coupons to a fitness club when they buy your product.
10. Most people want to belong to something or a select group. Give your prospects a free member- ship into your club when they buy your product.
10 Things You Should Try To Barter For Before Buying
1. Information Products - it could be e-books., "how to" videos, cassettes, magazines, newsletters, paid e-zines, courses, etc.
2. Advertising Space - it could be banner ads, e-zine ads, e-book ads, magazine ads, newspaper ads, tv ads, fax ads, online classified ads, etc.
3. Web Hosting - you could offer a free advertisement for their web hosting service on your site in return for free or discounted hosting.
4. Software - it could be for tax software, web site authoring software, accounting software, newsletter software, graphic design software, etc.
5. Writing/Editing - it could be for web site content, promotional articles, press releases, e-zine articles, promotional e-books., etc.
6. Accounting/Bookkeeping - you could offer a no cost advertisement in exchange for their accounting and booking services
7. Consulting - it could be market consulting, legal consulting, computer/software consulting, business consulting, etc.
8. Copy writing - it could be for brochures, business cards, classified ads, sales letters, product packages, banner ads, promotional products, etc.
9. Merchant Accounts - you could offer no cost insert ads in your product packages in exchange for the option of accepting credit cards.
10. Internet Access - you could offer a no cost pop up ad on your web site in exchange for free or discounted Internet access.
10 High Octane Ways To Unleash Your Profits
1. Use more than one P. S. in your ad copy. It is one of the most read parts of any ad, so why not use two or three of them instead of one.
2. Gain your visitors attention by telling them your problems. People like to hear about other people's problems because it takes away from their own.
3. Create trust with your prospects by telling them something they already know is true. They'll know for sure you're not lying and begin to trust you.
4. Survey your target audience to find out things you have in common with them and use them in your ad. People like people that are like themselves.
5. Offer free classified ads on your web site that expire after a particular time period. People will revisit your web site over and over to resubmit.
6. Forward interesting emails to your online friends with your signature file included. They may end up forwarding it to their friends and so on.
7. Organize your web site into categories. Visitors won't get frustrated and leave your site because they can't find what they're looking for.
8. Give your web site visitors a "thank you" email This'll remind them to revisit. Just get their email address and permission.
9. Advertise that your online business is for sale. Try to sell it for $10,000,000 dollars. You'll either get $10,000,000 or you'll get curious visitors.
10. Try auctioning off your products. Set up the auction software on your web site. Give customers the option of paying outright or bidding.
10 Super Charged Ways To Spark Your Sales
1. Add a free interactive game to your web site. You could hire someone to create it. The game should be related to the theme of your web site.
2. Train your employees as a team instead of just individuals. Everyone must do their job in order for the others do theirs.
3. Make people feel like it's their idea to buy, they will be less hesitant. Tell them in your ad "You're making a smart decision for buying our product".
4. Promote yourself as well as your products. Write articles, e-books., reports, etc. When you endorse products, people will think your statement is credible.
5. Show your prospects a group of testimonials that stand up for your product. People are more likely to agree with a group than have a different opinion.
6. Maximize your advertising budget and don't go broke like the big web sites. All you need is a small group of loyal customers to sell back end products.
7. Sell to the people that join your affiliate program. They are more likely to by your products because they are interested in selling them for commission.
8. Offer a deluxe product or service as an up sell or back end product. You won't have to create a totally new product just add on to your main one.
9. Tell people what they're thinking and feeling as they read your ad. Most people will actually do it. Your statements should help sell your product.
10. Make your product offer very rare. People perceive things that are rare as being more valuable. You could use a limited time offer or free bonuses.
10 Phenomenal Ways To Plug In Extra Profits
1. Attend trade shows and seminars that are related to your specific industry. Pass out business cards or brochures about your business.
2. Swap articles with other e-zines publishers. You could get your articles published more often if in exchange you publish their articles.
3. Ask people to link to your site's content. Some people may not want to link to your home page but might want to link to your content.
4. Convert your web site into an e-book You could offer your e-book as a free bonus for your product or another business' product.
5. Create e-books. for other web sites or businesses. You could create them for no charge in exchange for an ad or mention of your web site inside.
6. Team-up with eight to ten other sites to promote the same web site. Just include everyone's products on the web site you are all promoting.
7. Give free e-mail consultations to customers. When e-mailing back your advice, include a small ad for a back end product your selling.
8. Encourage customers or visitors to e-mail questions about your products/services or web site. Just include your sig file with your reply.
9. Give out free web space on your server. Many visitors may want to publish their own web site. Just require that they publish your banner ad.
10. Design free web sites for other businesses, only requirement is to publish your banner or text ad somewhere on their home page.
10 Amplifying Ways To Turn Up Your Sales Volume
1. Make your potential customers forget about the competition. Just tell them to forget with a factual and believable reason why they should.
2. Joint venture with your competition if you can't beat them. You could agree to work together and beat the other competition then share the profits.
3. Visit chat rooms were your potential customers would gather. You can lurk and do market research or mention your product to people.
4. Make your web site sticky by building a large directory of web sites your visitors would enjoy. It saves them precious time searching for them.
5. Start a free-to-join business association from your web site. Just ask members to place your association logo and link on their web site.
6. Make extra revenue by selling advertising space on your web site, in your e-zine, in your free e-books, or your classified ad site, etc.
7. Switch your marketing plan when your market dies for your product. Be flexible and redesign your product for a different market.
8. Make your web site worth revisiting. Give visitors original content, free e-books., information web site links, free useful software, etc.
9. Build your opt-in e-mail list using an FFA ( free -for-all links page). People can submit links to your links page and you can send them a thanks e-mail.
10. Reward your customers for giving you product feedback. It could be discounted products, useful software, information products, etc.
10 Scorching Ways To Heat Up Your Sales
1. Email each visitor a satisfaction questionnaire after they purchase. This will allow you to improve your order system, customer service, site, etc.
2. Give a percentage of your profits to a cause your customers would like. It could be a charity, school, environmental improvements, etc.
3. Take harsh criticism the right way and improve your online business. Don't get down in the dumps, improve the situation so it doesn't happen again.
4. Try bartering before you buy services, supplies and equipment for your business. You can use the extra money you save on advertising your business.
5. Give away a follow-up email course on an auto- responder. Include your ad with each lesson. People will buy quicker when they see your ad repeatedly.
6. Make sure your classified ads don't sound like an ad. Don't ask people to buy anything or they won't click, give something away instead.
7. Give your free bonus products extra perceived value. Don't use the phrase "free bonuses" use the phrase "you will also get".
8. Keep your visitors on your web site longer. The longer they stay, the greater chance they will buy. Just hold a treasure hunt contest on your web site.
9. Make sure you're always creating new products and services or improving old ones. Most products or services won't stand the test of time online.
10. Split the cost of online advertising and marketing by sharing a web site with a similar, non-competing business. You would both put up half the cost.
Joint Ventures Revealed
A joint venture is when two or more businesses join together to work on a project for a set period of time. Doing joint ventures with other businesses can increase your chances of beating your competition, increase your sales and increase your profits quickly. Plus: -you can save money when businesses share operating costs -you can get referrals from other businesses -you can save valuable time when businesses share the workload -you can offer your customers new products and services -you can gain new business associates -you can save money by sharing advertising and marketing costs -you can get free advice and important information from other businesses
You can find businesses to joint venture with online or offline. I try to find businesses that have the same target audience, but are not direct competition with my business. Here are a few ways to find joint ventures online: -subscribe and participate in e-mail discussion groups, online forums and newsgroups that deal with your target audience -subscribe to e-zines that deal with your targeted audience -note on your Web site or e-zine that you are interested in doing joint ventures -search in your favorite web directories and search engines to find businesses to joint venture with online
Once you find a business simply e-mail them your proposal. Tell the business owner the benefits of the joint venture. Explain to him or her why it would be a win/win situation for both of your businesses. Give them a lot of compliments about their business, Web site, products and services. Using all three methods above will greater your chance of constructing a profitable joint venture. Good Luck!
Redecorate Your Web Site To Increase Sales
The use of the right colors on your web site can actually increase your sales. When people see certain colors they can change their emotions or they can symbolize things related to the colors. Here are a list of colors with some emotions and symbolizations they can cause:
Red - love, excitement, warmth
Pink - romantic, affection, sensuality
White - purity, peace, perfection
Blue - sky, water, travel, freedom, truth
Purple - royalty, dignity
Black - space, night, authority
Green - money, calm, envy, greed
Yellow - light, purity, understanding
Orange - autumn, youthfulness, fire
Brown - wood, comfort, strength
Its very important to know which emotions or symbolizations will trigger your target audience to buy your product or service. If your selling a money-making product you should use green colors to represent money or bring out the emotion of greed. People also associate comfort and travel with money so you maybe want ad in some brown and blue colors on your web site.
The same principle can be applied to graphics or pictures of your product on your web site. Package your products with colors that will trigger your audience to buy. If your selling a book about how to be more romantic, use red and pink colors on the cover. I hope these simple web site color techniques will increase your business's sales.
Reward Your Customers
The formula for success for any business is to get your customers to make repeat purchases. There are a number of factors involved for getting repeat customers: pricing, quality of products and services, excellent customer service etc. One of the best ways is to reward your customers for their repeat purchases. Here are three effective customer reward programs you could implement:
Number Of Purchases This program is based on the number of purchases made by any customer. You could give away a free product or service to any customer that makes ten or more purchases. To make the program more effective you could require a set time period that all ten purchases must be made by.
Dollar Amount . . . You can require a certain dollar amount be spent before the customer receives a reward. Tell customers if they spend over $50 in one month at your web site they get a 50% discount on their next purchase. You could also just reward one customer who spends the most every month with a bigger reward like a vacation.
Points System . . . Reward customers a point for every one-dollar they spend. Lets say customers can get a free computer for 300 points. That means customers will spend $300 dollars on your products and services to get enough points to get the free computer. To push slower selling products or services just offer more points per dollar spent for those particular items.
The kind of rewards you give should depend on what your business can afford. Cheaper rewards could be gift certificates, coupons, clothes, or movie passes. Expensive rewards could be jewelry, vacations, bed and breakfast gift certificates, electronics or computer equipment.
You may want to invest in a good database program to keep track of your rewards program. I also recommend contacting a legal professional for advice, set-up and the structure of your rewards program. I hope these ideas have given you help make your business more successful.
What's Stopping Me From Deleting Your E-zine?
I'm subscribed to over 50 e-zines. I don't have time to read them all. I usually root though my e-mail box, read the e-zines that look interesting and delete the rest. Does this sound like you? When I send out my own e-zine "The BizReport Newsletter", I always try to put an appealing headline in the subject line than just the name of my e-zine. My sales and readership are always higher compared to the issues I don't use an appealing headline. Which issue would you read first?
Subject Line 1:
The BizReport Newsletter Or Subject Line 2:
The BizReport Newsletter - FREE Internet Marketing Course! I think all of you would honestly pick subject line number two. Here are three types of appealing e-zine headlines that I have used to great success:
A "Freebie" Headline Use a headline about a freebie you are offering in your e-zine. People love to get free stuff. The freebie should be related to your e-zine's topic. Keep the freebies coming and your subscribers will keep reading! Examples:
FREE Online Marketing E-book! NEW! Free Auto responders!
A "Content" Headline
Are you publishing an interesting article? Use the article's title in your e-zines subject line. People won't delete your e-zine if they know you offering appealing content. Examples:
5 Sure-Fire Ways To Attract New Customers Now ! Increase Your Credibility With Web Site Awards!
A "Contest" Headline Use a headline about a contest or sweepstakes you're holding in your e-zine. The prizes should be something of interest or value to your subscribers. Your subscribers will open your e-zine to see how to enter.
Examples: Win A $1000 Worth Of Advertising! Would you like to win a trip to Hawaii?
Online Business Press Release Writing Tips And Ideas
Press releases are one of the most cost-effective ways to get promotion for your online business. Many entrepreneurs ignore this type of promotion because they don't know how to write a press release. It's important to promote your online business with press releases because of the media all over the internet. The following is a list of some common press release writing tips:
-
your press release should sound like news, not an ad - you should only send your press release to the media related to the topic of your press release
-
keep your press release one page in length - your header, contact information and release date should be at the top of your press release
-
use short sentences and double space in between sentences - your header and first few sentences should capture the readers attention - you should tell a story and briefly mention your business, product or service in the body of the press release
-
proofread your press release many times. Look for grammar and spelling mistakes.
Another reason entrepreneurs ignore promoting their online business with press releases is because they don't know what's newsworthy. Here are 16 online business press release ideas:
-
new products or services you're offering on your web site.
-
the results of an online survey or poll you've completed
-
a virtual trade show or seminar you're hosting.
-
a free chat room class you're teaching - your opening of a new web site - an online award your business or web site has won - a free e-mail newsletter you're publishing
-
new online products or services you're giving away
-
an online business association or club you're starting
-
a famous person that's endorsing your business
-
a major joint venture you're doing with another business
-
a new book or e-book you wrote
-
an expert or celebrity who's speaking in your chat room
-
a fundraising event you're doing at your web site
-
a new contest or sweepstakes you're having at your site
-
major sponsorships you're doing online
You can get other press release writing tips and ideas by reading other businesses press releases, reading how to publications, talking to experts and visiting other media web sites. I hope this article persuades and helps you to promote your business through press releases.
3 Ways To Generate Profitable Business Ideas Anytime
All businesses are created first by ideas. Then once you're in business you need ideas for marketing, advertising, solving problems, product development etc. The difference between success or failure could be one just one idea. That's all! Below are three ways to generate profitable business ideas.
1. Communicating regularly with other business people can generate many ideas. There are many resources online and offline to meet new business people lie; seminars, chat rooms, discussion boards, trade shows etc. Sharing your knowledge, asking questions, and taking in new information will stimulate your mind. Your brain will begin to put all this information together to create profitable business ideas.
2. If you're not much of a communicator, try reading. Reading can also stimulate your mind. Read business books, magazines, e-books, web sites, journals, e-zines, newspapers etc. Your brain will generate profitable ideas by absorbing and rearranging this information on a regular basis.
3. Don't have a lot of time to read? You could listen to business audio books, seminars and courses. Listen to them in the car, while your doing house work, working in the yard, or exercising. Also, tune in business related radio stations. This will help you save time and generate profitable business ideas at the same time.
There are a few extra tips that will help improve these idea generation strategies. Take short breaks to brainstorm about the information you absorbed. Keep a notepad and pen handy to record your ideas so you don't forget them. All businesses need profitable business ideas to stay ahead of competition and survive.
How To Turn Freebies Into Sales
You can increase sales and profits by offering freebies to people who buy your main product or service. They increase the over all value of your main offer and in return people feel they're getting more for less.
It's important that you have a high enough profit margin so you can afford to give them away. Some freebies can be created without a lot of expense; like electronic information products. With these type of freebies there's no shipping or physical material costs.
Below are some popular types of freebies. Below are some examples and tips for offering freebies to your buyers.
FREE COUPON/GIFT CERTIFICATE - Offer potential customers a free coupon or gift certificate for a back end product or service you're selling. This will increase your chances for repeat purchases.
FREE BOOKLET/E-BOOK - Offer a free booklet or e-book related to your main product or service. Inform potential customers that it is a limited time offer and it will only be available before a specific date.
FREE MEMBERS ONLY WEB SITE - Offer a free membership into your members only web site. Tell them what it normally costs for people who don't purchase.
FREE VIDEO - Offer a free video to people who buy. Let them know this video can't be found anywhere else, only through this special offer.
FREE E-MAIL COURSE - Offer a free e-mail course on a topic related to your product or service. Add your back end product ads to each e-mail course lesson.
FREE CHAT ROOM SEMINAR/CONSULTING - Offer a free chat room seminar or consulting to give away as a freebie. You will become know as an expert on the topic by electing to do the seminar or consulting yourself.
FREE GIFT - Offer a free gift if they buy your product or service. Giving the value of the free give will attract them to purchase your main product or service.
18 Reasons To Write An E-book And Then Give It Away For FREE
1. People will visit your web site to get the free valuable information.
2. Advertise your products or services in the e-book.
3. You will become known as an expert on the subject of the e-book.
4. Offer the e-book as a free bonus for purchasing one of your products or services.
5. Allow other people give away the e-book to increase visitors to your web site.
6. Gain new leads by having people sign up and give their contact information before they can download your e-book.
7. The word "FREE" is the most appealing word on the internet.
8. Conduct market research asking people to fill out a survey before getting the e-book.
9. Make money selling advertising space in the e-book.
10. Give away the e-book as a special gift to your current customers letting them know you appreciate their business.
11. Gain free advertising by submitting the e-book on freebie sites.
12. Make money selling the reprint rights to people who would like to sell the e-book.
13. You'll gain valuable referrals from people telling others about your e-book.
14. Make money cross promoting the e-book as a free bonus with other people's products or services.
15. Gain free publicity sending press releases announcing your ''Free E-book Giveaway.''
16. Increase subscribers to your e-zine by giving away the e-book as an incentive to subscribe.
17. Give away the e-book to people that join your affiliate program.
18. The biggest reason you should write an e-book and then give it away for free: you'll feel good helping people improve their lives.
The Secrets Of Chat Room Marketing Exposed
Chat Room Marketing is the use of online chat rooms to promote your product or service. Chat rooms are usually broken into categories. Find the right chat room where your targeted audience would gather. Create a chat room profile with your ad, business info, or signature file in it. Announce to everyone in the chat room something interesting or free that's offered on your web site. This will draw visitors to your web site. Always be aware of chat room rules before engaging the visitors in a sales pitch that could be considered SPAM.
Send electronic messages to target people in the chat room that would be interested in your products or services. Start a conversation with them. After a few moments indirectly bring your sales pitch into the conversation. This is a great way to do one-on-one selling electronically. Do not directly SPAM them with your messages.
Marketing With Your Web Site’s Chat Room - Just having a chat room on your Web site can create an online community and bring visitors to your Web site. Host a free online seminar in your chat room about a subject of your expertise. Use a chat room to meet with current customers if they have any questions or problems. Regularly schedule free events in your chat room. Schedule experts to speak in your chat room.
Host other people's chat rooms as an expert. Charge for doing this to earn extra money or just do it for free to gain publicity. Make sure your spelling and grammar is correct when chatting, so people understand what you are typing. Use some chat room emotions and acronyms to help people understand you're typing. Use " :D " to show your laughing Use " :) " to show you are smiling Use " BTW " which means "by the way" Use " FAQ " which means "frequently asked questions" Use " IMHO " which means "in my humble opinion" Use " LOL " which means "laughing out loud" Use " TU " which means "thank you"
Marketing your products or services in chat rooms is a more personal way to gain new customers. Prospects are actually communicating with you instead of reading your ad. You may even make a few friends along the way.
How To Draw Visitors To Your Web Site By Holding An Online Contest Or Sweepstakes
Holding a contest or sweepstakes can draw a lot of traffic to your Web site. You can announce your site to hundreds of Web sites that list free contests and sweepstakes. Send out a press releases about your contest or sweepstakes. Ask entrants to your contest or sweepstakes if they would accept offers from your business in the future by e-mail.
The prizes should be something your target audience would need or want. Try to be as original as possible with the prizes you are offering. Always offer more than one prize, a grand prize and runner-up prizes. Use your products or services to give away as prizes. Make sure your prizes have some value, nothing cheap. Give enough information about all the prizes, so people will be interested in entering.
Make it easy for people to enter your contest or sweeps- takes. I feel the easiest ways online are from an entry form on your Web site or by e-mail. Capture as much info. as you can when they enter your contest or sweepstakes like:
Company Name First/Last Name Street Address City, State, Zip Day/Evening Phone Number E-mail Address Web Site Address Purchasing History Survey Questions
Give your contest or sweepstakes a professional look and feel. Provide an "Official Rules" Web page for your contest or sweepstakes. Include a time period of how long your contest or sweepstakes will be held. Tell visitors how you will deliver the prizes. Include pictures of the prizes on your site. Tell visitors who will judge your contest. Check out other contests and sweepstakes Web sites to get more ideas.
5 Sure-Fire Ways To Attract New Customers Now
1. Give Away An Electronic Information Product The product could be a simple report posted on your Web site or auto responder to a downloadable e-book. The information product should relate to your target audience. Just place your advertisement somewhere on the product. Allow other people to give away the information product to attract even more customers.
2. Offer Free Consulting Via E-mail Allow potential customers to ask you specific questions relating to the subject of your business. Giving away free advice can show your prospects your expertise and give you instant credibility. Another benefit is when you e-mail them back the free advice or information include your signature file to get free advertising.
3. Hold A Free Chat Room Seminar People go to seminars to learn about a particular subject. With chat rooms you don't need to fear public speaking or spend money to rent out a seminar room. You can use your own chat room or hold the seminar in someone else's. Holding a chat room seminar is an incredible way to get free publicity. Just send a press release to the media announcing your free seminar.
4. Start A Free-To-Join Club Having people join your club is a creative way to attract new customers. People want to belong to something, why not your online club. The club should be related to your product or service. You could give away a free e-mail newsletter for club members only . Have a members only message board, e-mail discussion group or chat room. Post your advertisements on all the club information.
5. Provide Your Product Or Service For Almost Free Tell potential customers you'll accept barter deals for your products or services. You may not be getting money but they will become your customers. If they are satisfied they might pay money the next time they make a purchase. Barter for things to improve your business or your own personal life.
6 Ways To Keep Your Online Customers Away From Your Competition
1. Stay In Touch Stay in contact with customers on a regular basis. Offer them a free e-zine subscription. Ask customers if they want to be updated by e-mail when you make changes to your Web site. After every sale follow-up with the customer to see if they are satisfied with their purchase.
2. Friendly Web Site Make it easy for your customers to navigate on your Web site. Have a "FAQ" page on your Web site to explain anything that might confuse your customers. Ask them to fill out an electronic survey to find out how make your Web site more customer friendly.
3. Easy And Free Communication Make it easy and for your customers to contact you. Offer as many contact methods as possible. Allow customers contact you by e-mail. Hyperlink your e-mail address so customers won't have to type it. Offer toll free numbers for phone and fax contacts.
4. Teach Your Employees Make sure employees know and use your customer service policy. Give your employees bonuses or incentives to practice excellent customer service. Tell employees to be flexible with each individual customer, each one has different concerns, needs and wants.
5. Impress Your Customer Give your customers more than they expect. Send thank you gifts to lifetime customers. E-mail them online greeting cards on holidays or birthdays. Award bonuses or discounts to customers who make a big purchase.
6. Be Nice Always be polite to your customers. Use the words Please, Thank You, and Your Welcome. Be polite to your customers even if they are being irate with you. Always apologize to your customers should you make a mistake. Admit your mistakes quickly and make it up to them in a big way.